Building Your Leadership Brand and Presence

Hotel Du Vin

About this course

Every leader has their own individual style of leadership and being genuine and empathic are key attributes of great leaders. But to be seen as genuine and display empathy requires a leader to build a portfolio that their followers understand and trust just as a high street brand does.

Every new leader has to initially have permission to lead from their followers before they can become an effective leader. If they don’t get that permission they become far more transactional and managerial in their ways. So how do you consciously build your leadership brand and develop your leadership presence?

Leadership presence consists of three key attributes:

  • Communication
  • Positivity
  • Gravitas

But more than that, to be accepted as a leader, a leader has to show they care. As John C Maxwell, American Author and Leadership Expert, says so eloquently “Leaders must be close enough to relate to others, but far enough ahead to motivate them

So how do you develop leadership presence and how much is your personal leadership brand involved in your personal leadership?

In just the same way you connect with something as a brand or a product, so a leader must understand that they must connect with their followers. After all Presence is the ability to connect authentically with the thoughts and feelings of others” Halpern and Lubar, authors of Leadership Presence.

This breakfast session will enable attendees to:

  • Understand leadership and executive presence
  • Team Motivation – Understand how to lead through influencing and motivation
  • Show appropriate empathy and yet remain able to lead according to the situation
  • Develop your own leadership brand

 If you are a business owner, Director or in a position of leadership and you are wanting to achieve greater success and business growth, then this business breakfast is for you!

Phil Sampson is a highly experienced and proven leader and a dynamic, motivational and inspiring speaker. He has presented to business leaders and organisations internationally, he brings a wealth of experience, is an accredited executive coach and fellow of the Institute of Leadership and Management.

The session affords some great networking opportunities and you will be surrounded by like-minded individuals. Participation and sharing of business and leadership experiences are encouraged under Chatham House rule. You will come away feeling enthused and inspired and with tools to take and use back in the workplace.

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Hotel du Vin, Exeter, EX2 4HY

Hotel du Vin, Exeter, EX2 4HY

Individual and inspiring meeting rooms, all supported with a dedicated events organiser, plus free wi-fi, the tuck shop selection of sweets, pads, pencils and audio visual equipment.